Log in

Know today's move. Prove progress.

The daily accountability coach for real estate agents.

Your weekly plan and 2 or 3 specific tasks every morning, built from your real numbers. Proof, not promises.

Real estate agents using Coachmark

+1,200
Agents signed up

The problem

Most agents don't lack effort. They lack a plan they trust.

You're busy all day and still can't prove the week moved your business forward. That's not a discipline problem.

A real estate agent checking leads over coffee
A real estate agent
Clients reviewing their home search together
The takeaway

The winners aren't doing more. They're doing the few things that matter, every day, where their people already are.

Swipe, tap a card to flip

How it works

One loop, every day

No courses. No webinars. A daily rhythm that compounds.

  • Answer 10 questions

    The coach interviews you about your market, your numbers, and where you're stuck. It pushes back on fantasy goals.

  • Approve your weekly plan

    You get a plan for the week ahead, built from your answers and sized to the hours you actually have. No three-month roadmap, just the next seven days. Nothing starts until you sign off.

  • Get your morning brief

    Every scheduled morning, 2 or 3 specific tasks land in your inbox. About 45 minutes of work, not a wish list.

  • Check in with one tap

    Each evening, mark every task Done, Partial, or Skipped straight from the email. No login, no forms.

  • Recalibrate every week

    Monday morning, the coach reads last week's check-ins, what landed and what slipped, and builds next week from your real numbers. Honest weeks, not guilt trips.

proof, not promises

Your coach never invents numbers

Coachmark is built to study one thing: your business. It reads every number you give it, your market, your pipeline, and last week's results, and works them from every angle. What comes back is next week's plan, made for you, down to the number. Not generic advice. Not a hunch. Proof.

The math

Same accountability, a fraction of the cost.

Human coaching$800 to $1,500/mo
Coachmark$149/mo

That's up to $1,400 a month back in your business.

A real estate agent smiling with her arms crossed

Know today's move

No blank to-do list. You wake up to the two or three things that actually move a deal.

A real estate agent smiling with her arms crossed

Bad days still count

Your streak tracks check-ins, not perfect days. Show up honestly and it stays alive.

A real estate agent in a navy suit smiling

Coaching with receipts

It works from your real MLS and social numbers, so every nudge is backed by data, not a hunch.

A real estate agent smiling with her arms crossed

Momentum that compounds

Small moves, made daily and tracked, stack into closings. That's the whole game.

Talk to your coach in the AI you already use.

Connect Coachmark once and it shows up in Claude, ChatGPT, Grok, or Gemini. Ask what today's move is, say what you got done on the drive home, and it all lands on your dashboard.

The difference

Your week never goes to plan. Your plan should know that.

Most coaching hands you the same checklist forever. Coachmark rebuilds your week every Monday from what actually happened, what you finished, what slipped, what your numbers did. A few weeks in, it stops sounding like generic advice and starts sounding like a coach who knows your business.

Your weekly plan

Your starting plan, built from onboarding.

  • Calls to people you know
    5/wk

    WhyWhere most agents your size start.

  • Follow-ups
    Tuesdays

    WhyA simple weekly rhythm to begin.

  • Texts to past clients
    10/wk

    WhyKeep your past clients warm.

  • Facebook and Instagram check
    Weekly

    WhyWe learn your numbers before changing anything.

Every Monday, it rewrites from your real week.

Your weekly plan

Rebuilt from your first check-ins.

  • Calls to people you know
    56

    WhyYou logged three solid days. Nudging it up.

  • Follow-ups
    Tuesdays

    WhyHolding steady while we watch the pattern.

  • Open house prep
    New

    WhyYou said open houses convert for you.

  • Facebook and Instagram check
    Weekly

    WhyStill just watching the spend, no changes yet.

Every Monday, it rewrites from your real week.

Your weekly plan

Rebuilt from your last two check-ins.

  • Calls to people you know
    68

    WhyYou checked in Done four days straight. You can carry more.

  • Follow-ups
    TueWed

    WhyTuesdays kept getting skipped. Wednesdays stick for you.

  • Open house prep
    Kept

    WhyYour last two closings both started at an open house.

  • Prep a surprise listing
    Added

    WhyA neighbor asked you to list this week. We made room and trimmed the rest.

  • Your slower Facebook ad
    Paused

    WhyCost per lead doubled to $92. Not worth your spend.

Every Monday, it rewrites from your real week.

What Coachmark has learned

3 weeks of your business, learned and kept.

Shows up

100%

of weeks

Follow-through

65%

trending up

Best streak

3

weeks

Reliably follows through

Activity

Recurring pattern

follow up as memory

Verified from your MLS

Closed, last 12 months

22

of 55 on record

Listing side

27%

of those deals

Median sale

$194,750

verified close price

You told us 30 closings at sign-up. Your MLS shows 22 for that same year, so 22 is the number we coach from. On volume you said $5,000,000; your MLS prices that year at $4,748,200.

From your uploads

TikTok 985,677 video views over the last year

Instagram 63,243 accounts reached over 3 months

3 market reports on file, most recently El Paso, Texas.

Pricing

$149/mo

One simple plan.

No long-term contracts. No catches. Cancel any time.

A smiling real estate agent by a window
A smiling real estate agent at home
A real estate agent at her desk
A real estate agent reviewing his pipeline

Support

FAQs

Everything you need to know about the product and pricing. Can't find the answer you're looking for? Chat to our friendly team.

A human coach charges $800 to $1,500 a month and checks in once. Coachmark does the accountability part every single day, from your real numbers, for $149. It won't replace a mentor, but it will keep you consistent.

Straight from the blog

Field notes on consistency, follow-through, and reading your own numbers. No fluff.

Past clients are your cheapest pipeline: a 4-times-a-year touch plan

Past clients drive referrals and repeat deals at near-zero cost, yet most agents only call when they want something. Here is a light, genuine plan to stay top of mind.

Instagram captions for listings that do not sound like every other agent

Most listing captions read the same: address, price, beds, baths, DM me. Here is a five-part caption framework that makes the right buyer stop scrolling.

Google Business Profile for agents: the 7 fields that move you up the map

Your Google Business Profile is free local visibility most solo agents half-fill. Here are the 7 fields that actually move the map and bring buyers and sellers in.

The one-page business plan for a solo agent who hates business plans

You are not allergic to planning. You are allergic to plans that sit in a drawer. Here is a real estate agent business plan you can finish in twenty minutes.

Reading your callback patterns: what time-to-call tells you about lost deals

The minutes between a lead raising their hand and your first call quietly decide who you close. Here is how a coach reads that number.

Reactivate your cold contacts: a 30-day plan to wake up old leads

A concrete 30-day plan to wake up the hundreds of old leads and past contacts sitting untouched in your CRM, starting with value instead of an awkward beg.

The open house follow-up email that gets replies (steal this template)

Most open house follow-ups are a generic thanks-for-coming that gets ignored. A short, specific, low-pressure email gets replies. Steal the template.

How to build a local best-of guide that brings buyers to your inbox

A best-of guide for your town is the most shareable, link-worthy local content you can own. Here is how to build one that ranks and turns readers into leads.

Why your dead months are predictable, and how to plan around them

Your dead months are not bad luck. They are the echo of a quiet prospecting month two or three months earlier, which means you can see them coming.

Your cost per lead is lying to you: the Facebook ad metric that actually predicts deals

A cheap lead can be the most expensive thing you buy. Here is how to trace cost per lead all the way to cost per deal, and why the pricey campaign often wins.

The 8-touch follow-up system that turns cold leads into closings

A concrete 8-touch sequence across call, text, and email over 30 days, with what to say at each step and how to keep going past the point most agents quit.

Listing descriptions that sell: the 6-line formula that beats your MLS auto-fill

Stop writing feature dumps that read like the MLS sheet. A simple 6-line fill-in formula makes the right buyer feel something and act.

The 12 neighborhood pages every solo agent should rank for

You keep buying leads but own nothing online. Here are the 12 hyper-local neighborhood pages that rank and pull buyers and sellers in for free.

How to read your Facebook ad numbers like a coach, not a spectator

Likes and reach feel good but they do not predict deals. Here is the funnel a coach actually reads, from cost per lead to cost per closing.

The follow-up gap that's quietly costing you three deals a year

Leads go cold when your follow-up runs on memory. A fixed cadence is the cheapest growth lever you have, cheaper than buying more leads.

More Leads Won't Fix an Inconsistent Year

If your real estate income swings between great months and dead months, the problem usually isn't lead volume. It's consistency, and that you can build.

About Us

More than 1.3 million people hold a real estate license, carrying a head full of hope. They show up. They work nights and weekends. They chase every lead. According to the 2025 National Association of Realtors Member Profile, 62% of agents with two years or less experience earned less than $10,000 in 2024. Not because they were lazy, but because no one ever told them what to do today.

Effort was never the problem. Consistency is. The agents who make it are not working harder than everyone else. They show up every day on the few things that actually build a business. That is what a great coach teaches, and great coaching has always been locked behind $800 to $1,500 a month, out of reach for the solo real estate agent who needs it most.

So we built Coachmark. A daily accountability coach for real estate agents that learns your business, builds your plan for the week ahead, and hands you the next move every morning, for $149 a month. It reads your real numbers, keeps you consistent when motivation runs out, and turns small daily moves into closings. Because every agent deserves a plan they trust and someone in their corner who shows up. That is why Coachmark exists.

From the founder

I grew up in real estate, in property management beside my father, a broker for more than 50 years. Coachmark is the tool I wished existed when I earned my own license, built from scratch on nights and weekends.

Special rate

50 spots at this rate. That's it.

We're rolling this special out right now, for 50 agents only. Lock the rate for as long as you stay subscribed. When the spots fill, it goes back to $149.

$99/mo$149

50 of 50 spots left

  • Locked rate, for as long as you stay
  • First to get new features
  • A direct line to the founder
# Coachmark

> Know today's move. Prove progress.

Coachmark is a daily accountability coach for solo real estate agents. It builds your weekly plan, hands you a few specific tasks each morning, and works from your real numbers, so your coaching is based on proof, not promises. $149 a month.

[Sign up](/signup)

## Close more deals without guessing what to do today

Daily accountability coaching for solo real estate agents. Your weekly plan, 2 or 3 specific tasks every morning, and a coach that works from your real numbers, not generic advice. Proof, not a promise.

[Sign up](/signup) · [See how it works](/#how-it-works)

## The problem

Most agents don't lack effort. They lack a plan they trust. You're busy all day and still can't prove the week moved your business forward. That's not a discipline problem.

- **First-year agent, solo with no system yet.** "I open a blank to-do list every morning and do the comfortable task, not the one that moves a deal." Coachmark hands you 2 or 3 specific moves before 9am, sized to the hours you actually have.
- **Program collector, bought three, finished none.** "I've bought three coaching programs and finished none. They tell me what works in general, never what to do today." No courses. A daily brief and a nightly check-in that adjust to how your week actually goes.
- **Ad spender, blind on cost per lead.** "I spend on ads every month but I can't tell you my cost per lead or whether any of it is actually working." It works from your monthly ad exports, your MLS pipeline, and your callback patterns, then builds next week's plan from your real numbers, not guesses.
- **Networker, where follow-up slips.** "I meet people, I collect numbers, and then the follow up slips. The deal goes to whoever stayed in touch." Coachmark schedules your follow ups into the daily plan and checks that you actually made them.

The winners aren't doing more. They're doing the few things that matter, every day, where their people already are.

## How it works

One loop, every day. No courses, no webinars, a daily rhythm.

1. **Answer 10 questions.** The coach interviews you about your market, your numbers, and where you're stuck. It pushes back on fantasy goals.
2. **Approve your weekly plan.** You get a plan for the week ahead, built from your answers and sized to the hours you actually have. No three-month roadmap, just the next seven days. Nothing starts until you sign off.
3. **Get your morning brief.** Every scheduled morning, 2 or 3 specific tasks land in your inbox. About 45 minutes of work, not a wish list.
4. **Check in with one tap.** Each evening, mark every task Done, Partial, or Skipped straight from the email. No login, no forms.
5. **Recalibrate every week.** Monday morning, the coach reads last week's check-ins, what landed and what slipped, and builds next week from your real numbers. Honest weeks, not guilt trips.

## Your week never goes to plan. Your plan should know that

Most coaching hands you the same checklist forever. Coachmark rebuilds your week every Monday from what actually happened, what you finished, what slipped, what your numbers did. A few weeks in, it stops sounding like generic advice and starts sounding like a coach who knows your business.

For example, across three weeks Coachmark might raise sphere calls from 5 a week to 6, then to 8, as check-ins show you can carry more. It could move follow-ups from Tuesdays to Wednesdays once Tuesdays keep getting skipped, add open house prep once you mention it converts for you, and pause an ad set once its cost per lead doubles. Every change comes with a plain-language why.

## Proof, not promises

Coachmark is built to study one thing, your business. It reads every number you give it, your market, your pipeline, and last week's results, and works them from every angle. What comes back is next week's plan, made for you, down to the number. Not generic advice. Not a hunch. Proof.

**The math.** Same accountability, a fraction of the cost. Human coaching runs $800 to $1,500 a month. Coachmark is $149 a month. That's up to $1,400 a month back in your business.

**What Coachmark promises:**

- **Know today's move.** No blank to-do list. You wake up to the two or three things that actually move a deal.
- **Bad days still count.** Your streak tracks check-ins, not perfect days. Show up honestly and it stays alive.
- **Coaching with receipts.** It works from your real MLS and social numbers, so every nudge is backed by data, not a hunch.
- **Momentum that compounds.** Small moves, made daily and tracked, stack into closings. That's the whole game.

## Talk to your coach in the AI you already use

No new app to learn. Coachmark is a remote MCP server, so you can connect it once as a custom connector in Claude, ChatGPT, Grok, or Gemini (and any MCP client, including Claude Code and Cursor). Ask what today's move is, say what you got done on the drive home, and it all lands on your dashboard.

[How to connect](/connect)

## Pricing

$149 a month. One simple plan. No long-term contracts. No catches. Cancel any time.

[Sign up](/signup)

## Why we exist

More than 1.3 million people hold a real estate license, carrying a head full of hope. They show up. They work nights and weekends. They chase every lead. According to the 2025 National Association of Realtors Member Profile, 62% of agents with two years or less experience earned less than $10,000 in 2024. Not because they were lazy, but because no one ever told them what to do today.

Effort was never the problem. Consistency is. The agents who make it are not working harder than everyone else. They show up every day on the few things that actually build a business. That is what a great coach teaches, and great coaching has always been locked behind $800 to $1,500 a month, out of reach for the solo real estate agent who needs it most.

So we built Coachmark. A daily accountability coach for real estate agents that learns your business, builds your plan for the week ahead, and hands you the next move every morning, for $149 a month. It reads your real numbers, keeps you consistent when motivation runs out, and turns small daily moves into closings. Because every agent deserves a plan they trust and someone in their corner who shows up. That is why Coachmark exists.

## FAQs

### How is this different from a human coach?
A human coach charges $800 to $1,500 a month and checks in once. Coachmark does the accountability part every single day, from your real numbers, for $149. It won't replace a mentor, but it will keep you consistent.

### How much does it cost?
$149 a month. No long-term contract, no setup fee. Cancel any time.

### I'm brand new. Will it work for me?
Yes. The interview meets you where you are and builds a plan for your stage, whether you closed zero homes last year or thirty.

### What if I don't know my numbers?
That's the point. Upload what you have and connect your MLS, and the coach works out the rest. Most agents have never looked at theirs.

### How does Coachmark get my data?
You upload your TikTok, Facebook, and Instagram exports once a month and connect your MLS through Flexmls. The coach reads only what you give it, never posts, and never spends a dollar.

### What happens to my data?
It stays inside Coachmark. We never sell it, release it, or share it with anyone, and we never look at it. Your numbers exist for one reason, to power your coaching.

### Do I have to run ads to use it?
No. The daily plan and check-ins work with zero ad spend. Your social and MLS data just make the coaching sharper.

### Is this another CRM?
No. Coachmark doesn't manage contacts or send drip campaigns. It tells you what to do today, checks whether you did it, and adjusts. It works alongside whatever CRM you already use.

### How much time does this take each day?
The brief takes a minute to read, the tasks fit the weekly hours you committed during onboarding, and the evening check-in is three taps.

### What if I fall behind?
The coach reduces your load and says so plainly. Streaks count check-ins, not completed tasks, so honesty keeps your streak alive.

### Can I cancel any time?
Yes. No contracts and no cancellation fees. Stop whenever you want, and your data goes with you.

Can't find the answer you're looking for? Email [hello@coachmark.io](mailto:hello@coachmark.io).

## Stop guessing what today's move is

Sign up, get your plan for the week ahead, and let the coach hold you to it.

[Sign up](/signup)